About Triangle WebCare

Bob Canavan

Co-founder and President
Bob Canavan

Thank you for visiting!

After my state-side service in the U.S. Army during the Vietnam era, I studied Engineering and Computer Science at N.C. State University. I am also an NCSU Certified Programmer, and have been an IT professional for almost 30 years. During this time I worked primarily in developing automated sales and marketing systems for a large, locally owned company in the Research Triangle area of North Carolina.

Since 1998, I have focused on the power of marketing and promotion on the web, and have designed and built many web sites from our studios in Raleigh, NC. Our web design and internet marketing clients consistently comment about the personal attention and quality results they get from Triangle WebCare. In 2010, we were awarded "Best Web Site for a Company" by a premier industry trade association in the state of North Carolina. This was a distinction which motivated us to pursue even greater levels of knowledge and skill, as our industry and our markets continue to expand.

My family and I live in Raleigh, and I have called North Carolina home for almost 40 years.

Mark Alexander

Mark Alexander

Hi, I’m Mark Alexander, co-founder of Triangle WebCare. I have worked in the sales, marketing, and IT industries for over 25 years. I moved to Raleigh in 1995 to work for Alphanumeric Systems as the VP of Sales and Marketing. My business plan grew ASI from $17 million to $68 million in annual revenue in three years. In 1999 I cofounded 4Front Systems (now NWN), and developed 4Front from seven employees to 175, and $80 million in annual sales by 2006. 4Front became the leading Cisco Systems Gold Partner in the South East US during my tenure as President and CEO.

Previous to my move to Raleigh, I worked for Novell Software in sales to major government accounts, and was the Region Sales Manager Europe, for SMS Data Products.

I am a graduate of the University of Maryland with a degree in Economics and Computer Science. I live in Raleigh with my wife Laura and daughter Natalie.

Melanie Herron

Social Media and Marketing Service Partner
Melanie Herron

Melanie Herron is a recognized social media and marketing expert throughout the United States. She has expertise in facilitating established and startup companies launch and implement new marketing strategies to align with specific business objectives.

Melanie brings a 15-year marketing background with businesses throughout the U.S. Her industry involvement ranges from marketing strategy development and implementation, Internet marketing, social media, blog writing, creative development, media buying and search engine optimization. She is a published author in a variety of online publications and blogs. She provides each client with the marketing leadership and guidance needed to produce results and continue the momentum toward growth. She enjoys brainstorming with clients on unique ways to drive business and improve the customer experience.

Melanie is a graduate of East Carolina University and earned her Master’s Degree in Healthcare Administration from Pfieffer University.

In her spare time, Melanie is a yogi, runner, lover of all creatures (two, four, many and no-legged), non-eater of meat and can often be found kayaking, swimming, snorkeling or partaking in other outdoor activities with her active daughter and husband.

Gregg Forwerck

Professional Photography and Videography Service Partner
Gregg Forwerck

Gregg Forwerck is a professional photographer specializing in sports. He has covered the NFL, MLB, NBA, PGA, USA baseball and NASCAR. Gregg currently serves as the team photographer for the NHL Carolina Hurricanes and AHL Charlotte Checkers hockey clubs. In addition, he has maintained a position with The Topps Trading Card Co. since August 1989.

Gregg has been published on thousands of sports cards, dozens of magazines, newspapers and books across the US and around the world. His travel has afforded him the opportunity to meet photographers who specialize in all areas of photography and he has created a network of professionals that can meet the needs of our clients. From architecture to studio lit portraiture and product photography. We can help you sell your product.

Connie Peterson

Professional Graphic Design Service Partner
Connie Peterson

Connie Peterson is a Triangle based graphic designer with over 18 years of experience working for advertising agencies, marketing communication companies and independently. Connie combines a strong business sense with creative and functional design. She takes time to learn about your business and develops marketing pieces that reflect who you and your company are. She will listen to your ideas and translate them into visually stunning marketing pieces that produce results.

Since moving from Wisconsin to the Triangle in 1999, Connie has been working independently as a freelance designer. In addition to being the Art Director for New Homes & Ideas magazine, her client list includes numerous Triangle businesses such as Fidelity Bank,, Forma Design, NWN Corporation, Farm Bureau, Azitra and many more.


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